The Fluent Blog
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Recent Blog Posts
How to: enroll your nonprofit in Google Ad Grants
January 10, 2022
When it comes to budgeting for digital advertising, some nonprofits may be eligible for financial assistance in the form of Google Ad Grants. Part of
How to: Set a realistic digital advertising budget
December 29, 2021
As consumers spend more and more time on their devices, paid digital advertising is a logical channel to increase brand visibility. Compared to broadcast advertising,
Tracking tools to have in place before you get started with digital advertising
December 9, 2021
Digital advertising can play an integral role in a marketing campaign designed to generate leads or increase brand visibility. Before you launch your campaigns, it’s
How to: Gain authority through op-eds
September 29, 2021
We all have opinions — individuals and organizations. Does that make everyone qualified as an authority to publish an opinion piece? Certainly not. Pitching and
How to: Earn media coverage about your business launch
September 1, 2021
When it’s time to launch your business, it can be a reality check to realize that, despite the energy, devotion and excitement that’s gone into
How to: Leverage podcast pitching in your PR plan
July 22, 2021
In the ever-changing media landscape, we’ve become increasingly drawn into podcasts – both as consumers, and when we’re wearing our PR hats. They typically come