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Ideas + Insights


Fluent IMC Wins Seven Golden Arrow Awards for Communications Campaigns
Fluent imc was honored at the Maine Public Relations Council’s (MPRC) Golden Arrow Awards for its outstanding work in 2023, receiving...
1 min read


How to: Blend an agency with an in-house marketing team
If your company has reached a certain size, you likely have an internal marketing team in place. If you’re small (or growing) that team...
3 min read


How to: Develop a story arc to guide your PR strategy
In our world, public relations is so much more than just blasting out a press release and hoping for the best. Yes, press releases have...
3 min read


Are retargeting ads a dying tactic? How to rethink your remarketing program
Most people, even if they’re only viewing them from a consumer’s perspective, are familiar with retargeting ads. After you view a certain...
3 min read
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