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How to: Connect Google Analytics to a wordpress website

We often chat with clients and friends about getting started with digital marketing or advertising. A very early step is to set up a Google Analytics account and connect it to your website. This is the very minimum we ask of clients who engage us to set up, manage and optimize their ad accounts.

If you’re not yet using Google Analytics, our digital media buyer Jay Marzec created a helpful video tutorial on how to connect Google Analytics to a wordpress website:


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