Does it feel like your competitors are pulling ahead while your executives should be seen as industry leaders? Elevate their visibility and sharpen their media presence with our thought leadership and media training. This customizable 90-120 minute session will equip your team to enhance their reputation, refine their message, and become more impactful spokespeople for your brand.
CONSULTING + PROJECTS
We help your leaders refine their expertise and position themselves as industry authorities. Gain actionable tips to expand executive visibility across new channels.
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IMPROVE MEDIA INTERVIEWING SKILLS
Maximize visibility with strategies to handle tough questions, stay on message, and engage audiences confidently and clearly.
MOCK INTERVIEW WITH FORMER JOURNALIST
A hands-on session led by veteran reporter Eric Blom, offering real-world experience and personalized feedback to prepare your leaders for any media situation.
YOUR PRESENTERS
ERIC BLOM
Seasoned Communications Professional and Former Journalist
Eric Blom is a seasoned communications professional and former journalist who brings his deep expertise in media relations and interview preparation to help leaders become polished spokespeople. With years of experience as both a Portland Press Herald reporter and a corporate communications leader with Hannaford, Eric’s unique perspective gives executives the tools they need to master tough interviews, convey key messages effectively, and engage with the media with poise. His hands-on training approach ensures that leaders are fully prepared for real-world media scenarios.
MARNIE GRUMBACH
Founder and Director of Strategy at Fluent IMC
Marnie Grumbach is the Founder and Director of Strategy at fluent imc. Marnie specializes in integrated marketing communications and executive visibility strategies. With over 20 years of experience in communications and marketing, Marnie helps business leaders and organizations elevate their thought leadership through strategic messaging, media relations, and digital outreach. She has a strong track record in positioning executives as industry authorities and preparing them to confidently represent their brands in media settings.
WHAT YOU WILL LEARN
Understand proactive thought leadership and reactive PR.
Find and leverage the right media opportunities.
Craft clear, impactful key messages.
Identify your subject matter expertise.
Use multiple channels to deliver a unified message.
Provide journalists with what they expect from a spokesperson.
Prepare for TV, radio, and print interviews.
Handle tough questions and stay on message.
Navigate the do’s and don’ts of interviews.
Ensure brand consistency across spokespeople.
Participate in a mock interview with a journalist and receive personalized feedback.
