Every now and then, it’s time to stop, take a close look at your marketing efforts, measure and reflect.
Even the most robust and savvy in-house marketing team may find it challenging to review their own marketing program. It’s difficult to bring objectivity to our own decisions. Fluent IMC conducts research and marketing audits to help you understand what’s working and what’s not working. Our comprehensive marketing audit will:
- Reveal any positioning issues that might be hindering your overall success
- Reveal any internal issues impacting your marketing success
- Refine your marketing and communications strategies to align with your current goals analyze the effectiveness of your current marketing tactics.
We also conduct external stakeholder interviews to better understand your position or uncover any areas of brand confusion.
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