I’m Marnie Grumbach
fractional marketing executive | communications strategist | brand problem solver | MBA
When a fraction delivers (a lot) more.
I am a senior-level marketing and communications professional who fully integrates with your organization. As a fractional marketing partner, I bring my 20+ years in the field to help build your marketing and communications strategy, oversee your team and collaborate with other partners – at a fraction of a full-time CMO salary.
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My depth of experience is in legal marketing, banking and finance, professional services, healthcare and non-profits. Through agency partnerships, I have nurtured the brands of clients in A/E/C, mission-based organizations, telecommunications, accounting, education and trade associations.
Senior-level strategy and leadership at a fraction of the cost.
You may not be ready for a full-time in-house marketing executive, but your brand shouldn’t suffer. I partner with clients as a fractional marketing or communications leader or fill in on an interim basis. As a member of your team, I am comfortable working closely with senior leadership, boards and committees, in-house teams and established vendors while providing leadership and oversight of staff.
Is this the same as hiring a marketing consultant? The difference is in the nature of the partnership. By design, it’s typically a longer-term engagement with a focus on strategy and oversight of implementation. Clients also benefit from my full integration with your internal organization. By combining my passion for problem-solving, strategy and ideation with my 24+ years of building and managing successful client relationships, I am comfortable taking the lead on building, launching and optimizing meaningful branding, marketing or communications programs. Your team and staff will have direct access to me, either hybrid or fully remote.
Clients + Collaborations
I have worn many hats as a fractional leader, ranging from a marketing and PR executive for a bank’s wealth advisory division, a communications strategist for a national education non-profit and a designated marketer for a global law firm that needed go-to-market strategy and oversight for rapidly growing practice groups.
