We all know the basics of old-school email marketing: drip, drip, drip. Email fatigue. Unsubscribe. We’re often asked by clients: is email marketing worth our time? They argue that audiences are so … [Read more...]
5 Tips for Effectively Integrating Blogging and PR
by Trevor Jones, VP of Business Development at GWI In small companies, we often have to get our message out with relatively small marketing budgets. The good news is that the age of content … [Read more...]
Why & How You Should Get Team Members Involved in Business Blogging
Many thanks to a Fluent client, Trevor Jones, Director of Marketing and Product Development at GWI, for authoring this guest post on business blogging. Whether your goals are brand awareness, improved … [Read more...]